Several pointed misconceptions concerning digital printing and offset printing are used to sway customers of printed materials in a distinct direction for his or her printing needs. Without evidence, a buyer might be misled concerning the realities surrounding essentially the most price effective and environment friendly methodology of producing and packaging high quality printing products. As we all know fact or fiction can passed on by secondhand dialog or by baseless hear say by those that have an agenda.

When describing the misconceptions regarding digital printing and the way it compares to offset printing, there appears to follow the statement that "At all times stick with the tried and true." With this type of perspective, innovation, change and variety fly out the window. Let's check out a few of these misconceptions or half truths.

1. The image quality of digital just isn't as high as that of offset printing.

Within the fall of 2004 the Technology Watch Newsletter performed a test in a scientific laboratory in Rochester, N.Y. and concluded that digital printing had matched that of offset printing. Tested was the Xerox Docucolor ™ 8000 Digital Color Press with its 2400 dpi resolution and considered to be just like the offset printing press. The iGen3 and Docucolor digital printing presses have the ability to mach about 80% of the Pantone color charts where because the Heidelburg reached about sixty seven%. That demonstration was revealed five years ago.

2. Digital printing is simply too pricey.

While it is likely that the long production runs of offset printing are more price effective immediately, as time passes, digital printing will shrinking that stage of cost to an ideal degree. Ease of design, print on demand and product storage continues to push digital printing in the direction of efficiency. Digital printing is by far the least costly supply of printing for short runs, however those short runs are drastically rising because the digital printing trade grows in technology and popularity.

3. Offset printing is essentially the most widely used technique of printing today.

This message may be very subjective and requires some thought to find out its true meaning. We should always first consider that maybe a brief press run has the same factor in total depend as that of the medium to giant runs when measuring the general count. Also many offset printing firms as we speak employ both forms of printing and include digital printing as a source to provide product flexibility, effectivity in delivery and personalized data to the end user. That being said, one must consider the fact that, small businesses vastly out number medium to massive sized businesses. To add to that, many customers are dwelling based mostly companies or just an individual needing some invites printed, and deserve the identical attention as small businesses. Would not this rely in the "most widely used method" scale? Breaking all of it down, we can conclude that digital printing is essentially the most widely used form of printing today. In the not too distant future, digital will unquestionably be considered probably the most widely used method of printing and have the numbers to back it up. Offset printing gets to ride shotgun.

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